General Accident Insurance


General Accident Insurance Company was founded back in 1885 in Scotland. In 1996 they acquired Provident Mutual then in 1998 General Accident [GA Life] and Commercial Union merged to form CGU plc. 

 In 2000, Norwich Union merged with CGU & upon merging they formed CGNU Life Insurance Group which in 2002 was renamed as the Aviva group. In 2008 Aviva Life Company announced that they were intent on phasing out over the next few years the 200-year-old brand name of Norwich Union and would then just trade around the globe as Aviva. 

General Accident used to have alliances to sell their insurance protection products to their customers via Estate Agents like Your Move, various Banks & Building Societies as well as via brokers. General Accident Life Company was also once a major force in the protection market place with its direct sales force. In 2013 they relaunched the General Accident Insurance brand but for car insurance only.
Although no longer available for new UK protection business, you maybe able to amend or adjust your existing General Accident life insurance policy by contacting either Aviva or a Financial Adviser or Independant Broker.
 Looking in 2019 to compare old General Accident Life Insurance products. 


MORTGAGE PROTECTION - Decreasing Mortgage Protection

Designed to cover a repayment mortgage on death or terminal illness as it decreases during the plan term.


A whole of life policy that will always payout whenever death may occur.

LIFE INSURANCE - Level Term Insurance 

Offering family protection if the policy holder dies or is diagnosed with a terminal illness during the term.


no medical evidence insurance policy to always payout whenever death may occur perhaps for funeral costs - but only after an initial period

General Accident Insurance - Aviva - Get Free Quotes


Helps ease financial worries if you are diagnosed with a critical illness as specified by General Accident Life Insurance.


Providing security by way of an income if you are off sick or have an accident or disability.


Protect your mortgage payments & bills if off sick, have an accident or lose your job.


Offering company protection for a key person, loan cover, share protection, an employee dies or is diagnosed with a critical illness.

GENERAL ACCIDENT ENDOWMENT POLICY - Life or Critical illness cover

Offering protection if the policy holder dies or is diagnosed with a critical or terminal illness during the mortgage plan term; Designed to provide a lump sum at the end to be used usually toward repayment of an endowment interest only mortgage loan.

Compare General Accident Life Insurance against other Insurers 

Compare Aviva General Accident Life Assurance Cover

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For products with an investment element we will introduce you to an authorised adviser

General Accident Aviva Life Insurance

Why are you comparing ~ General Accident Life Insurance Company cover ?

General Accident Life Insurance Company Review 


Broker advice comparing General Accident - GA Life Insurance Life Cover


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This website is intended for UK consumers & any information contained therein is for Generic Guidance only and is not to be construed as advice. 
For protection we offer products based on a fair and personal analysis.

By completing one of our no obligation quotation request forms, you may be provided with comparison protection quotes, key facts from leading Providers - based just on the basic information you have provided. Note: These quotes will not take account of any personal, health or lifestyle issues unless a full application is completed. You also consent for us to then kindly contact you by phone - where we may offer Professional Broker help & guidance if needed. We may as appropriate then help to arrange a suitable protection policy based upon your own circumstances & needs after a further review by "advice & recommendation". This will usually be on a non face to face basis.

 For products with an investment element we will introduce you to an authorised adviser. We act as introducers for Accident, Sickness and Unemployment and Mortgage Payment Protection Insurance plans. We may also introduce you to other selected professional partners for other protection or legal products as deemed appropriate. Online Dispute Resolution (ODR) - Financial Ombudsman. We nominate to fundraise for Great Ormond Street Hospital Charity.

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Neither ourselves, nor Sesame Ltd, is responsible for the accuracy of the information contained within the linked site. 

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