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First Assist Insurance


First Assist Insurance Services offices are based in Sutton, Plymouth & Bournemouth. FirstAssist Insurance Services say they have over two decades of experience as one of the Uk's leading providers of specialist 'white-label' insurance solutions.

In 2003, FirstAssist became an independent company following a management buyout. This remains to this day with Barclays Private Equity as the majority shareholder.

First Assist re-engineered their business to focus on core strengths as a specialist insurance provider. This included the sale of the private medical insurance business and the de-merging of the assistance, counselling and wellbeing part of the business.

First Assist Insurance Group Uk worked with a number of leading banks, insurers eg; Royal Sun Alliance and other financial services institutions eg; British Insurance, retailers, affinity organisations, motoring associations & intermediaries. 

In 2011 First assist was bought by CIGNA, then in 2013 rebranded to just CIGNA. 

1st Assist Insurance focused only on various core insurance areas - including protection insurance, budget medical health, legal protection, small business and licencecover.

For their Uk Insurance purposes their protection policies included (MPPI) Mortgage Protection Insurance ASU which protects people from falling behind with their mortgage repayments with unemployment redundancy cover or protects those if they suffer an accident or sickness (disability) that prevents them from working.

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This website is intended for UK consumers & any information contained therein is for Generic Guidance only and is not to be construed as advice. 
For protection we offer products based on a fair and personal analysis

By completing one of our no obligation quotation request forms, you may be provided with comparison protection quotes, key facts from leading Providers - based just on the basic information you have provided. Note: These quotes will not take account of any personal, health or lifestyle issues unless a full application is completed. You also consent for us to then kindly contact you by phone - where we may offer Professional Broker help & guidance if needed. We may as appropriate then help to arrange a suitable protection policy based upon your own circumstances & needs after a further review by "advice & recommendation". This will usually be on a non face to face basis.

 For products with an investment element we will introduce you to an authorised adviser. We act as introducers for Accident, Sickness and Unemployment and Mortgage Payment Protection Insurance plans. We may also introduce you to other selected professional partners for other protection or legal products as deemed appropriate. Online Dispute Resolution (ODR) - Financial Ombudsman. We nominate to fundraise for Great Ormond Street Hospital Charity.

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